Matt MacNabb's A Secret History of Brands: The Dark and Twisted Beginnings PDF

By Matt MacNabb

ISBN-10: 1473894174

ISBN-13: 9781473894174

We dwell our lives immersed in identify model items. it truly is tough to force down the road with no seeing a plethora of chain eating places, motor vehicle dealerships, branded garments they're throughout us. What such a lot people do not know is that the origins of a number of the such a lot famous and loved manufacturers on the earth are shrouded in controversy, drug use and occasionally even addled with blatant racism.

A mystery background of manufacturers cuts during the rumors and concrete legends and paints an image of the real darkish heritage of recognized manufacturers, like Coca-Cola, Hugo Boss, Adidas, Ford, Bayer, Chanel and BMW between others. discover the secret of the cocaine content material of Coca-Cola, the Hitler-Henry Ford connection and why Bayer is known for asprin, yet all started their trip with Heroin, and the way Kellogg's Corn Flakes have been crafted to discourage sexual arousal. completely researched, McNabb info firsthand carried out interviews along really weighed examine to offer the decisive view of manufacturers histories that you just have not heard of yet.

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A Secret History of Brands: The Dark and Twisted Beginnings of the Brand Names We Know and Love by Matt MacNabb

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